Selling Price Calculator

  • Enter the item details including Item Name, Quantity, Cost Price per Item, Markup Percentage, Shipping Cost per Item, and Sales Tax Percentage.
  • Click the "Calculate" button to calculate the selling price, total cost, total selling price, and total profit.
  • Review the results displayed below, including a chart representing the data.
  • The "Calculation Details" section provides the formula and calculation steps used.
  • Your calculation history is displayed in the "Calculation History" section.
  • Use the "Clear" button to reset the form, and the "Copy" button to copy the results to the clipboard.
Calculation History:


    The Selling Price Calculator is a powerful tool used in various industries and businesses to determine the optimal selling price of a product or service. This tool plays a crucial role in ensuring profitability, making informed pricing decisions, and staying competitive in the market.

    The Concept of Selling Price Calculator

    The Selling Price Calculator is based on a straightforward concept: it helps businesses set a price for their products or services that covers their costs and generates a profit. In essence, it strikes a balance between two critical factors: cost and profit margin. To achieve this balance, several formulae are used.

    Formulae Used in Selling Price Calculation

    1. Cost Price (CP)

    Cost Price is the initial amount a business spends to acquire or produce a product. It includes expenses such as manufacturing, labor, materials, and overhead costs. The formula for Cost Price is:

    CP = Total Expenses + Overhead Costs

    2. Desired Profit Margin (DPM)

    The Desired Profit Margin is the percentage of profit a business aims to earn on top of the Cost Price. It represents the profit as a portion of the selling price. The formula for Desired Profit Margin is:

    DPM = (Desired Profit / CP) * 100

    3. Selling Price (SP)

    Selling Price is the amount at which a product or service is sold to customers. It is calculated by adding the Desired Profit Margin to the Cost Price. The formula for Selling Price is:

    SP = CP + (DPM/100) * CP

    Example Calculations

    Let’s illustrate the concept and formulae with an example:

    Suppose a company’s Cost Price (CP) for a product is $500, and they aim for a Desired Profit Margin (DPM) of 30%.

    Using the formulae:

    CP = $500 DPM = (30 / 100) * $500 = $150 SP = $500 + $150 = $650

    So, the Selling Price (SP) for the product should be set at $650 to achieve the desired profit margin.

    Real-World Use Cases

    Retail Industry

    In the retail industry, the Selling Price Calculator is extensively used to determine the prices of products on store shelves. Retailers consider various factors, including the cost of goods, desired profit margins, and market competition, to set competitive and profitable prices.

    Service-Based Businesses

    Service-based businesses such as consulting firms, freelancers, and software development companies utilize the Selling Price Calculator to price their services. They factor in their cost of providing the service, the profit they wish to make, and the perceived value to clients.

    Manufacturing Sector

    Manufacturing companies use the Selling Price Calculator to price their products. They need to cover manufacturing costs, overhead expenses, and generate a profit while remaining competitive in the market. The tool helps them strike the right balance.


    E-commerce platforms employ sophisticated algorithms to calculate selling prices dynamically. These algorithms take into account real-time data, demand, competition, and other variables to optimize pricing for thousands of products simultaneously.


    The Selling Price Calculator is a fundamental tool for businesses across various industries. It enables organizations to make informed pricing decisions, ensuring that their products or services are not only competitive but also profitable. By considering factors like Cost Price, Desired Profit Margin, and Selling Price, businesses can maintain their financial health and thrive in a competitive market.

    In a world of evolving markets and consumer demands, the Selling Price Calculator remains a vital asset for businesses seeking to maximize their profitability while delivering value to their customers.


    1. Smith, John. Optimal Pricing Strategies for Businesses.” Journal of Business Economics, vol. 45, no. 3, 2020, pp. 321-335.
    2. Brown, Sarah A. Cost Accounting and Profitability Analysis in Manufacturing.” International Journal of Accounting Research, vol. 28, no. 2, 2019, pp. 167-183.
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