How Long Can Instagram Videos Be (And Why)?

How Long Can Instagram Videos Be (And Why)?

Exact Answer: 15 To 60 Seconds

Instagram is a social media platform created and founded by Kevin Systrom and Mike Kreiger released on October 6, 2010. It is a platform where people can share their memories in the form of pictures or videos or writings either publicly, to the whole community, or privately, to their friends.

Moreover, other users can share each other’s memories, like them, or even comment. The social media app also has the feature to message people. Voice call and video call features are also available in the application. 

With so many features, Instagram is one of the topmost downloaded applications worldwide. Currently, according to statistics, Instagram has more than 500 million users.

How Long Can Instagram Videos Be

How Long Can Instagram Videos Be? 

On average, most Instagram videos range from 15 to 60 seconds. However, there are many types of Instagram videos for different purposes. Depending upon purposes, with changes in the type of Instagram videos, the time duration of these videos also changes.

The first type and the most popular type of Instagram video is reels. Reels last long from a minimum of 15 seconds to a maximum of 60 seconds. Earlier, the maximum time limit of reels was just 30 seconds. However, it was then changed to a minute in an update.

The second type of Instagram video is live videos. These videos can range from as minimum as just a minute to as long as 4 hours. Live videos are the type of Instagram videos that last for the longest time duration.

Another type of Instagram video is IGTV (Instagram television). These videos have a time duration ranging from 15 seconds to 10 minutes.

Moving to the next type of Instagram video, it is story videos. Instagram has a feature of posting stories on your handle. One can post both pictures and videos on stories. The videos posted on stories last long for 15 seconds.

Infeed videos are another type of Instagram video. These in-feed videos are regular posts in the form of videos posted on Instagram. These videos can last from 3 to 60 seconds.

Lastly, boomerang is a type of Instagram video. These videos are a type of GIFS. The time of these videos is 1 second which is played in a loop for 6 seconds, making a loop video.

Type Of Instagram VideosTime
Reels15 to 30 seconds
Live1 minute to 4 hours
IGTV15 seconds to 10 minutes
Stories15 seconds
Infeed3 to 60 seconds
Boomerang1 second

Why Are Instagram Videos That Long? 

The major reason why every type of Instagram video has a different time duration is because of its purpose. Some Instagram videos have a purpose to interact with Instagram communication while other Instagram videos might have a purpose of just entertainment. Depending on that, every Instagram video lasts for a different duration.

For example, reels are for entertainment purposes. People can showcase their creativity, their talent, or collaborate with other people. Having an entertainment purpose, these videos are short, ranging from 15 to 30 seconds only.

Whereas, live Instagram videos have a purpose to communicate and interact with the community people. Moreover, live videos are also done to broadcast a program and other such things as well. That’s the reason why live videos have a long time duration, that is, up to 4 hours.

Moreover, IGTV videos are for informational purposes. One can use these Instagram videos to spread some information about a topic or tell your views about something. Thus, such Instagram videos have a time duration of a maximum of 10 minutes.

Lastly, Instagram videos like stories videos and in-feed videos are for sharing your memories. Instagram users can share about themselves, or their memories, or any such personal stuff through these videos. The only difference between stories videos and in-feed videos is that stories last long for a maximum of 24 hours whereas in-feed videos get added permanently to your feed.


Instagram videos are a great way with multiple purposes. From entertainment to education to communication to sharing, everything can be done through Instagram videos.

Watching these Instagram videos is a great way to keep up with your friends and family members without even needing to communicate daily. Moreover, you can even save these videos to your collection.

You can download the android version of Instagram from Google Play Store and the iOS version can be downloaded from the app store. Once you download the app, all you need to do is make your account, either public or private, depending upon your choice and follow people.


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Hi! I'm Nidhi.

Here at the EHL, it's all about delicious, easy recipes for casual entertaining. So come and join me at the beach, relax and enjoy the food.

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